International Journal of Digital Entrepreneurship and Business

Achieving Customer Satisfaction Drive-Thru Services through Digital Twins in America

Yehuda Lanawaang — 2024-06-15

In today’s dynamic business environment, comprehending consumer behavior stands as a pivotal factor for achieving success. However, traditional methods of gathering consumer insights often prove to be time-consuming, expensive, and limited in depth. Digital Twins technology emerges as a promising solution, offering virtual representations of consumers and real-time insights into their behaviors and preferences. This study, which has yielded promising results, investigates the implementation of Digital Twins in enhancing efficiency, performance, and user experience within drive-thru services, focusing on consumer perspectives. Additionally, it evaluates the technology’s impact on operational management and customer interactions while addressing data security and privacy concerns. Employing a quantitative approach, the study surveys 2000 drive-thru consumers in the United States through purposive sampling. Data collected covers consumer satisfaction, perceptions of Digital Twins’ effectiveness, and drive-thru service preferences, analyzed using Structural Equation Modeling (SEM-PLS). Findings indicate the significant impacts of Digital Twins on drive-thru services, including purchase accuracy, interactivity, process efficiency, and overall customer satisfaction. Reliability and validity tests affirm the robustness of the research model. This research contributes to understanding Digital Twins technology’s potential benefits and challenges in drive-thru services. It underscores the importance of strategic approaches to maximize its advantages across industries. Furthermore, it offers a comprehensive framework for securely and effectively implementing Digital Twins, considering broader aspects beyond technical considerations.

Governance Ethics: Bibliometric VOSviewer Analysis and Future Research Opportunities

Andini Ekasari — 2024-06-15

This study aimed to conduct a bibliometric analysis to map Scopus-indexed scientific publications on Governance Ethics. The Publishing or Perish software collected Research data using the “governance ethic” keyword. This data was then processed using a VOS viewer to analyze and visualize the number of publications, researchers, keywords, and future research opportunities. The results revealed 499 scientific articles on governance and ethics, with the highest number published in 2021, totaling 42 articles. The earliest publication dates to 1982 by T. Purcell from Georgetown University, Washington, D.C., United States. The most prolific journal of publications is the Journal of Business Ethics, published by Springer Netherlands. Among researchers, Sison and Alejo Jose G. from Spain emerged as the most productive, with 8 publications and an H-index of 17. Sison is affiliated with the University of De Navarra, Pamplona, Spain. 926 authors were filtered down to 93, forming 10 networks and 2 clusters. Regarding keywords, 843 were filtered down to 138, with the most common being ethics, governance, business ethics, research ethics, and corporate social responsibility. The theoretical implication of this study lies in its utilization of bibliometric analysis for mapping governance ethics in Scopus-indexed scientific publications.

Unveiling Labor and Capital Investment Potential: How to Impact Productivity in Indonesia's MSME Sector?

Baghas Budi Wicaksono — 2024-06-15

This study investigates the impact of labor and capital investments on productivity within the Micro, Small, and Medium Enterprises (MSME) sector in Indonesia, utilizing data from 2016 to 2020. The analysis assesses MSME productivity and the proportion of MSME product exports relative to total exports. The findings reveal that labor and capital investments significantly and positively influence MSME productivity and export ratios. These results suggest that increased labor and capital investments in the MSME sector can enhance its contribution to the national economy. Consequently, policymakers should focus on strategies to boost investment and training in the MSME sector and facilitate access to export markets. This research contributes to the existing literature on MSME economics and economic growth, providing a foundation for further studies on additional factors influencing MSME performance, such as technology and innovation. The insights gained from this study not only guide policymakers but also support inclusive and sustainable economic development in Indonesia. By understanding the dynamics of labor and capital investment in the MSME sector, policymakers can formulate more effective policies to promote growth and resilience in this vital segment of the economy, ultimately fostering broader economic development and prosperity.

Market Concentration, Price Dynamics, and Profitability in Indonesian Banking: An Empirical Investigation

Syahril Ramadhan — 2024-06-15

This research delves into Indonesia’s banking sector’s competitive landscape, examining bank mergers’ effects on performance through the Structure Conduct and Performance (SCP) hypothesis. By reshaping market structure, bank mergers influence subsequent bank behavior and performance. The findings highlight a discernible pattern: an uptick in market concentration accompanies a decline in prices within the banking sector. This implies that mergers often yield economies of scale, enabling banks to offer more competitive rates. However, this reduction in prices directly impacts bank profitability. Moreover, the concentration ratio, a pivotal metric in market analysis, emerges as a significant gauge of industry competition. Serving as a structural measure of competition, the concentration ratio depicts the market share held by leading banks. Intriguingly, diminished competition, as indicated by higher concentration ratios, correlates with decreased profitability for banks operating within this framework. This exploration of Indonesia’s banking sector reveals a nuanced interplay between market structure, bank conduct, and overall performance. Through the SCP hypothesis, the study elucidates how seemingly routine bank mergers can trigger a cascade of effects, influencing market dynamics, profitability, and competitive positioning. Based on thorough analysis, the study furnishes strategic insights for policymakers, industry stakeholders, and the banking community, offering a comprehensive understanding of the ramifications of market shifts and guiding strategies to navigate Indonesia’s banking landscape adeptly.

Unveiling the Impact of Size, Capital Structure, and Growth on the Value of Manufacturing Companies: A Novel Approach

Antonius Juniarto — 2024-06-15

Achieving investment success requires a thorough understanding of a company’s intrinsic value, as strategic investment decisions often hinge on the accurate valuation of the target company. Recognizing this, companies must continually enhance their value to attract potential investors. This study sought to empirically assess the influence of company size, capital structure, and growth on the value of manufacturing firms listed on the Indonesia Stock Exchange (IDX) from 2014 to 2016. The research employed purposive sampling methods to gather data and utilized multiple linear regression analysis through SPSS software for statistical evaluation to meet this objective. The findings indicated that both company size and growth had a significant positive impact on company value, whereas capital structure did not show a significant effect. Moreover, the results of simultaneous testing revealed that the combination of capital structure, company size, and growth had a significant collective influence on the value of the companies. These insights underscore the importance of focusing on company size and growth strategies to enhance firm value in the eyes of investors.